i am putting my digital life in order
using that as a basis to figure out what product needs to be built
plaxo has that problem right now
first target audience already in plaxoland
goal: make their life totally cool
wsj – read it
built spreadsheet of features…
everybody’s in charge of their own address cards…it is safe…
you tell me what permissions you give to fb, manage your permissions, the user class of users, from your control panel,
instead of updating all your address cards, you’ll be updating everybody’s permissions. we broke up: i’m locking you out…users get benefit of broker negotiating your privacy and security, but
the instance of my card in every other address book updates…
you have
certain entries are now live, handed to the cloud…
can start slow
benefits: authenticates it’s you…
“talk to the hand”
i can say thru this one mediator – i want you to do this, this and this…
to these social networking websites…maintain my stupid nytimes account, my itunes, my fb
pay using amazon, pay pal, etc.
sign on w fb connect,
machine self is scattered, and it feels bad…leads to lots of anxiety
start it and start making deals, be super aggressive…
new way
plaxo has been the id solution for awhile
hire security!
duh!
for awhile everybody was bombarding me w plaxo
total ontology
address card is the lock box
just hire a super security person…
to do list is the
diagnosed problem in a week, for nothing
hung w them for 2 months
then talked
very sophisticated sell…
givve little piece, buildinga shared space..
talk about the problems identity is trying t osolve
people trying to sole
are yuo aware>
have u at plaxo had some thoughts that you wuold bea solution to that?
get people to build my budget
let’s go on a journey to those hills!
.
hi mom for 2 seconds
yuor plaxo card guarding –
always there, never call
different degrees of rudeness
don’t hang up
just walk away from phone
speak again
gets too much, turn yuo down…up to you
MBWA – mgmt by walking around